Brands
Each of our five international brands reflects the values we embrace. With the understanding
of consumer demand, we focus to develop a portfolio of brands with unique look and feel in
the ambience of its core markets, comprising PRIMA flagship retail brand, Prima Gold,
Prima Art, Merii, and Gemondo.
PRIMA
Thailand-based retail house of finest craftsmanship jewelry creations, delivering touch of precious moments experience to clientele worldwide.



PRIMA
Thailand-based retail house of finest craftsmanship
jewelry creations, delivering touch of precious
moments experience to clientele worldwide.
PRIMA
Thailand-based retail house of finest craftsmanship jewelry creations, delivering touch of precious moments experience to clientele worldwide.
PRIMA GOLD
The everlasting essence of the absolute 24K gold jewelry – 99.9% purity in the endless pursuit of unique designs and excellent craftsmanship.



PRIMA GOLD
The everlasting essence of the absolute 24K gold
jewelry – 99.9% purity in the endless pursuit of
unique designs and excellent craftsmanship.
PRIMA GOLD
The everlasting essence of the absolute 24K gold jewelry – 99.9% purity in the endless pursuit of unique designs and excellent craftsmanship.
PRIMA ART
The art of gold, handcrafted from the finest 24K gold sheet by professional artisans. The perfect gifts with precious meanings for special occasions.



PRIMA ART
The art of gold, handcrafted from the finest 24K
gold sheet by professional artisans. The perfect
gifts with precious meanings for special occasions.
PRIMA ART
The art of gold, handcrafted from the finest 24K gold sheet by professional artisans. The perfect gifts with precious meanings for special occasions.
MERII
Fine sterling silver jewelry with the genuine brilliance of the 100 cut simulated diamonds. The spirit of luxury with unquestionable craftsmanship quality.



MERII
Fine sterling silver jewelry with the genuine
brilliance of the 100 cut simulated diamonds. The
spirit of luxury with unquestionable craftsmanship
quality.
MERII
Fine sterling silver jewelry with the genuine brilliance of the 100 cut simulated diamonds. The spirit of luxury with unquestionable craftsmanship quality.
GEMONDO
The world of gemstone jewelry available on e-shop. Empowering women with choice and celebrating them with gemstones since 2006.



GEMONDO
The world of gemstone jewelry available on e-shop.
Empowering women with choice and celebrating
them with gemstones since 2006.
GEMONDO
The world of gemstone jewelry available on e-shop. Empowering women with choice and celebrating them with gemstones since 2006.