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The Architecture of Craftsmanship: PRANDA at GCNT EXPO 2025

Aug 1, 2025

From July 29 to 31, 2025, PRANDA participated in the GCNT EXPO 2025 under the theme “Forward SDGs Faster Together,” joining the HR Corner zone at True Digital Park, Sukhumvit 101 — a space that invited youth and the public to explore careers aligned with the Sustainable Development Goals (SDGs).

At the booth, PRANDA showcased the essence of “craftsmanship” through live demonstrations of fine jewelry making and meaningful conversations with young visitors. The experience highlighted the skills, care, and pride that define a true craftsperson.

“Craftsmanship is a refined discipline that demands skill, experience, and a deep commitment to quality and precision.

Every piece of PRANDA jewelry is more than just beautiful — it embodies intention, meticulous detail, and a deep love for the craft.

As a member and co-founder of the Global Compact Network Thailand (GCNT), PRANDA presented its approach to driving a balanced jewelry business through the concept of “The Architecture of Craftsmanship” — connecting artistic excellence with sustainable development in all dimensions.

Beyond refining craftsmanship, PRANDA prioritizes the well-being of its employees, creating a workplace filled with happiness, career stability, and pride.

Our participation in this event represents a collective step forward for PRANDA People — sharing inspiration, expressing purpose, and demonstrating the power of a business that truly values both people and planet.