Our Journey

Awards & Recognition

Our Milestones

Awards & Recognition

Our Milestones

Awards & Recognition

Certified ISO 14001:2015
Environmental Management System

Pranda Jewelry Public Company Limited, with its Head Office in Bangkok
and Nakhon Ratchasima Branch, has received the
“ISO 14001:2015” certification, an international standard for
environmental management. This achievement reflects the organization’s
commitment to environmental objectives and goals, while also fostering
awareness and encouraging participation in environmental conservation
among executives and employees at all levels.
This initiative not only builds confidence among customers and suppliers
but also enhances the competitiveness of our business on the
international stage.

Certified ISO 14001:2015​
Environmental Management System

Pranda Jewelry Public Company Limited, with its Head Office in Bangkok and Nakhon Ratchasima Branch, has received the “ISO 14001:2015” certification, an international standard for environmental management. This achievement reflects the organization’s commitment to environmental objectives and goals, while also fostering awareness and encouraging participation in environmental conservation among executives and employees at all levels. This initiative not only builds confidence among customers and suppliers but also enhances the competitiveness of our business on the international stage.

Carbon Footprint of Organization: CFO certification​

The Head Office of Pranda Jewelry Public Company Limited in Bangkok,
along with its branch in Nakhon Ratchasima, has successfully obtained
the Carbon Footprint of Organization: CFO certification from the Thailand
Greenhouse Gas Management Organization (Public Organization) for the
second consecutive year. This achievement establishes Pranda Jewelry
Public Company Limited as the first business within the gems and
jewelry industry to be awarded the Carbon Footprint of Organization
certification.

Carbon Footprint of Organization: CFO certification​

The Head Office of Pranda Jewelry Public Company Limited in Bangkok, along with its branch in Nakhon Ratchasima, has successfully obtained the Carbon Footprint of Organization: CFO certification from the Thailand Greenhouse Gas Management Organization (Public Organization) for the second consecutive year. This achievement establishes Pranda Jewelry Public Company Limited as the first business within the gems and jewelry industry to be awarded the Carbon Footprint of Organization certification.

Becoming one of the founders and members of the Global Compact Association of Thailand (GCNT)

In 2002, Pranda Jewelry became a founding member of the Global Compact Association of Thailand (GCNT), making history as the first Thai private company to endorse the UN Global Compact principles on human rights, labor standards, environmental protection, and anti-corruption. Pranda Jewelry was also elected to the executive committee of GCNT for the term 2022 – 2025. Committed to sustainability, we’ve integrated Environmental, Social, and Governance (ESG) principles into our corporate policy and operational plan, aligning with the Sustainable Development Goals. This underscores our dedication to fostering genuine and lasting sustainability.

Becoming one of the founders and members of the Global Compact Association of Thailand (GCNT)

In 2002, Pranda Jewelry became a founding member of the Global Compact Association of Thailand (GCNT), making history as the first Thai private company to endorse the UN Global Compact principles on human rights, labor standards, environmental protection, and anti-corruption. Pranda Jewelry was also elected to the executive committee of GCNT for the term 2022 – 2025. Committed to sustainability, we’ve integrated Environmental, Social, and Governance (ESG) principles into our corporate policy and operational plan, aligning with the Sustainable Development Goals. This underscores our dedication to fostering genuine and lasting sustainability.

Certified Member of Responsible Jewellery Council
(RJC)

In 2017, the Head Office of Pranda Jewelry in Bangkok, as well as its Nakhon Ratchasima branch, achieved certification from the Responsible Jewellery Council (RJC) for adherence to the Code of Practice within the domain of Design & Manufacturing of Jewelry & Accessories, as conducted by auditors from the Global Group. The attainment of RJC international standard certification serves as a strategic tool for fostering confidence in social responsibility within the jewelry industry. It plays a pivotal role in mitigating both internal and external gaps and risks, contributing to the establishment of stable and sustainable business practices with a commendable reputation. This accomplishment not only bolsters credibility but also fosters trust among customers.

Certified Member of Responsible Jewellery Council (RJC)

In 2017, the Head Office of Pranda Jewelry in Bangkok, as well as its Nakhon Ratchasima branch, achieved certification from the Responsible Jewellery Council (RJC) for adherence to the Code of Practice within the domain of Design & Manufacturing of Jewelry & Accessories, as conducted by auditors from the Global Group. The attainment of RJC international standard certification serves as a strategic tool for fostering confidence in social responsibility within the jewelry industry. It plays a pivotal role in mitigating both internal and external gaps and risks, contributing to the establishment of stable and sustainable business practices with a commendable reputation. This accomplishment not only bolsters credibility but also fosters trust among customers.

ISO 9001:2015 Certification

Pranda Jewelry Public Company Limited, with its head office and branch
located in Bangkok and Nakhon Ratchasima respectively, has been
certified as the first organization in Thailand with quality management
systems, ISO 9001:2015, in jewelry industry. The certification is regarded as
reliable source towards organization management system certified with
international standards by focusing on both internal and external system
of the Company upon efficiency in planning of organization management
and risk management in business operations.

ISO 9001:2015 Certification

Pranda Jewelry Public Company Limited, with its head office and branch located in Bangkok and Nakhon Ratchasima respectively, has been certified as the first organization in Thailand with quality management systems, ISO 9001:2015, in jewelry industry. The certification is regarded as reliable source towards organization management system certified with international standards by focusing on both internal and external system of the Company upon efficiency in planning of organization management and risk management in business operations.

Assessment of corporate governance of listed companies in 2023
Excellent” level for the 7th consecutive year

Pranda Jewelry received the results of the corporate governance assessment of listed companies. From the Thai Institute of Directors Association (IOD) with support from the Stock Exchange of Thailand which has excellent evaluation results since 2017 continuing to the present Reflects the potential of the company’s business operations. that gives importance to continuous and sustainable business development.

Assessment of corporate governance of listed companies in 2023
Excellent” level for the 7th consecutive year

Pranda Jewelry received the results of the corporate governance assessment of listed companies. From the Thai Institute of Directors Association (IOD) with support from the Stock Exchange of Thailand which has excellent evaluation results since 2017 continuing to the present Reflects the potential of the company’s business operations. that gives importance to continuous and sustainable business development.

Second Consecutive Renewal of CAC Anti Corruption Certificate

The Company achieved its second consecutive renewal of the Thai Private Sector Collective Action Against Corruption: CAC Certification, demonstrating ongoing commitment as a member of the Thai Private Sector Collective Action Against Corruption. It expressed its intention to join the Thailand Private Sector Collective Action Against Corruption in 2010 and has been certified as a member of the Thai Private Sector Collective Action Against Corruption since 2017, with continuous renewals to date.

Second Consecutive Renewal of CAC Anti-Corruption Certification

The Company achieved its second consecutive renewal of the Thai Private Sector Collective Action Against Corruption: CAC Certification, demonstrating ongoing commitment as a member of the Thai Private Sector Collective Action Against Corruption. It expressed its intention to join the Thailand Private Sector Collective Action Against Corruption in 2010 and has been certified as a member of the Thai Private Sector Collective Action Against Corruption since 2017, with continuous renewals to date.

Sustainable Development Awards

Certificate of “Good Labour Practices (GLP)”

On March 26th, 2021, Pranda Jewelry Public Company Limited (Nakhon
Ratchasima branch) earned the certificate of “Good Labour Practices (GLP)”.
The certificate is awarded with objectives to promote the business to run its
operations with ethics and social responsibilities along with employment
improvement and work conditions to be in compliance with related laws as
well as developing an effective labour management system to meet
international standard.

Sustainable Development Awards
Certificate of “Good Labour Practices (GLP)”

On March 26th, 2021, Pranda Jewelry Public Company Limited (Nakhon Ratchasima branch) earned the certificate of “Good Labour Practices (GLP)”. The certificate is awarded with objectives to promote the business to run its operations with ethics and social responsibilities along with employment improvement and work conditions to be in compliance with related laws as well as developing an effective labour management system to meet international standard.

THE 2023 EXCELLENT PRACTICES ESTAABLISHMENT
ON LABOUR RELATIONS AND WELFARE AWARD
NATIONAL LEVEL (PRANDA-HEAD OFFICE)

Pranda Jewelry PCL. (Head Office) has been honored with the
2023 “Excellent Practices Establishment on Labour Relations and
Welfare” award for the 12th consecutive year from the Ministry
of Labour, recognizing our dedication to ensuring a high quality
of life and happy workplace for our employees.

THE 2023 EXCELLENT PRACTICES ESTAABLISHMENT ON LABOUR RELATIONS AND WELFARE AWARD NATIONAL LEVEL (PRANDA-HEAD OFFICE)

Pranda Jewelry PCL. (Head Office) has been honored with the 2023 “Excellent Practices Establishment on Labour Relations and Welfare” award for the 12th consecutive year from the Ministry of Labour, recognizing our dedication to ensuring a high quality of life and happy workplace for our employees.

THE 2023 EXCELLENT PRACTICES ESTAABLISHMENT
ON LABOUR RELATIONS AND WELFARE AWARD
NATIONAL LEVEL (PRANDA-NAKHONRATCHASIMA)

Pranda Jewelry PCL. (Nakhonratchasima) has been honored
with the 2023 “Excellent Practices Establishment on Labour
Relations and Welfare” award for the 14th consecutive year
from the Ministry of Labour, recognizing our dedication to

THE 2023 EXCELLENT PRACTICES ESTAABLISHMENT ON LABOUR RELATIONS AND WELFARE AWARD NATIONAL LEVEL (PRANDA-NAKHONRATCHASIMA)

Pranda Jewelry PCL. (Nakhonratchasima) has been honored with the 2023 “Excellent Practices Establishment on Labour Relations and Welfare” award for the 14th consecutive year from the Ministry of Labour, recognizing our dedication to

Model Human Rights Organization Award 2023
Category: Large Business Organization, Excellent Performance

This award exemplifies Pranda Jewelry’s dedication to conducting business in alignment with principles of good governance, social responsibility, and the protection of human rights. Pranda Jewelry steadfastly adheres to the international principles outlined by the United Nations on business and human rights, striving to foster inclusivity and treat every individual with equality, irrespective of differences in race, religion, culture, gender, disability, or social and economic status.

Model Human Rights Organization Award 2023
Category: Large Business Organization, Excellent Performance

This award exemplifies Pranda Jewelry’s dedication to conducting business in alignment with principles of good governance, social responsibility, and the protection of human rights. Pranda Jewelry steadfastly adheres to the international principles outlined by the United Nations on business and human rights, striving to foster inclusivity and treat every individual with equality, irrespective of differences in race, religion, culture, gender, disability, or social and economic status.

Our Milestones

6th Decade of Craftsmanship
(2023 – 2032)

Artisanal Craftsmanship at scale

We are committed to fostering continuous business growth towards the concept of “Artisanal Craftsmanship at scale.” Our aim is to meet expanding market demands while preserving the uniqueness of meticulously crafted pieces. By embracing the techniques of expert craftsmen, we align our production to support larger quantities without compromising craftsmanship. Simultaneously, we focus on developing strategies for both the Original Design Manufacturer (ODM) and Original Brand Manufacturer (OBM) groups, ensuring their robust growth. This approach is geared towards effectively competing in the jewelry and decorative accessories industry, both in Thailand and internationally. We strive to create growth in the Omnichannel Distribution business group that meets the needs of combining all channels of communication with customers in one place, enhancing the creation of a good customer experience and long-term brand loyalty. This leads to creating sustainable returns for all groups of stakeholders, giving importance to sustainable development that connects every dimension to be consistent with the context of business operations.

6th Decade of Craftsmanship
(2023 – 2032)

Artisanal Craftsmanship at scale

We are committed to fostering continuous business growth towards the concept of “Artisanal Craftsmanship at scale.” Our aim is to meet expanding market demands while preserving the uniqueness of meticulously crafted pieces. By embracing the techniques of expert craftsmen, we align our production to support larger quantities without compromising craftsmanship. Simultaneously, we focus on developing strategies for both the Original Design Manufacturer (ODM) and Original Brand Manufacturer (OBM) groups, ensuring their robust growth. This approach is geared towards effectively competing in the jewelry and decorative accessories industry, both in Thailand and internationally. We strive to create growth in the Omnichannel Distribution business group that meets the needs of combining all channels of communication with customers in one place, enhancing the creation of a good customer experience and long-term brand loyalty. This leads to creating sustainable returns for all groups of stakeholders, giving importance to sustainable development that connects every dimension to be consistent with the context of business operations.

5th Decade of Craftsmanship
(2013 – 2022)

Craftsmanship with Sustainability

Amidst the global changes in technology and consumer behavior, we’ve adjusted our business strategy, dividing into two main groups: Production Business and Omni-channel Distribution Business. We have ceased our distribution operations in France, Germany, and the United States, while maintaining close direct customer service from our production bases in Thailand and Vietnam. Our focus isn’t solely on product quality; we are committed to conducting business responsibly throughout the supply chain. We have been officially recognized as a member of the Responsible Jewellery Council (RJC). We are grateful to our customers for giving us the opportunity and invaluable experiences, allowing us to deliver several hundred million intricately crafted jewelry pieces up to the present.

5th Decade of Craftsmanship
(2013 – 2022)

Craftsmanship with Sustainability

Amidst the global changes in technology and consumer behavior, we’ve adjusted our business strategy, dividing into two main groups: Production Business and Omni-channel Distribution Business. We have ceased our distribution operations in France, Germany, and the United States, while maintaining close direct customer service from our production bases in Thailand and Vietnam. Our focus isn’t solely on product quality; we are committed to conducting business responsibly throughout the supply chain. We have been officially recognized as a member of the Responsible Jewellery Council (RJC). We are grateful to our customers for giving us the opportunity and invaluable experiences, allowing us to deliver several hundred million intricately crafted jewelry pieces up to the present.

Synergy from Cooperation and Teamwork

We have participated in various international jewelry fairs, exchanging ideas with industry experts, accumulating experience, and embracing new concepts. We established joint-venture companies in Germany and India, emphasizing design and marketing capabilities. After working with top designer brands for decades, we’ve achieved a harmonious collaboration across countries, developing a portfolio of collections marked by design innovation, specialized techniques, and a global perspective. Moreover, we deeply value the internal team dynamic and have consistently prioritized our workers’ quality of life, as they are the main contributors to our exquisite jewelry creations.

4th Decade of Craftsmanship
(2003 – 2012)

4th Decade of Craftsmanship
(2003 – 2012)

Synergy from Cooperation and Teamwork

We have participated in various international jewelry fairs, exchanging ideas with industry experts, accumulating experience, and embracing new concepts. We established joint-venture companies in Germany and India, emphasizing design and marketing capabilities. After working with top designer brands for decades, we’ve achieved a harmonious collaboration across countries, developing a portfolio of collections marked by design innovation, specialized techniques, and a global perspective. Moreover, we deeply value the internal team dynamic and have consistently prioritized our workers’ quality of life, as they are the main contributors to our exquisite jewelry creations.

3rd Decade of Craftsmanship
(1993 – 2002)

International Service Expansion

Over time, as the business grew, we had long-term key clients, including jewelry retailers, TV shopping channels, and department stores in America and Europe. Therefore, in this decade, we established client service offices in the USA, UK, and France to better serve our key clients, gaining prompt feedback and understanding of the local markets.

3rd Decade of Craftsmanship
(1993 – 2002)

International Service Expansion

Over time, as the business grew, we had long-term key clients, including jewelry retailers, TV shopping channels, and department stores in America and Europe. Therefore, in this decade, we established client service offices in the USA, UK, and France to better serve our key clients, gaining prompt feedback and understanding of the local markets.

Original Jewelry Design Company

Having gained acceptance from a larger group of clients, we decided to expand our production base from Thailand to Indonesia and Vietnam to utilize specialization and achieve economies of scale. Pranda was recognized as a leading Thai jewelry exporter who specializes in fine craftsmanship jewelry, garnering various awards and recognitions. In 1992, we also launched our own brand, Prima Gold, meticulously handcrafted 24K gold jewelry with 99.9% gold purity, reflecting the high-level expertise of our jewelry craftsmanship.

2nd Decade of Craftsmanship
(1983 – 1992)

2nd Decade of Craftsmanship
(1983 – 1992)

Original Jewelry Design Company

Having gained acceptance from a larger group of clients, we decided to expand our production base from Thailand to Indonesia and Vietnam to utilize specialization and achieve economies of scale. Pranda was recognized as a leading Thai jewelry exporter who specializes in fine craftsmanship jewelry, garnering various awards and recognitions. In 1992, we also launched our own brand, Prima Gold, meticulously handcrafted 24K gold jewelry with 99.9% gold purity, reflecting the high-level expertise of our jewelry craftsmanship.

1st Decade of Craftsmanship
(1973 – 1982)

Establishment of Foundation

Our foundation was established under the name “Pranda Design” in 1973, with a belief in the heart of craftsmanship. We first exported jewelry from Thailand to the United Kingdom, later expanding to Europe. Subsequently, we set up our in-house production facilities in Bangkok, Thailand, under the name “Pranda Jewelry”, complemented by our own design development center to pioneer a portfolio of unique collections. From the early days, our reputation was quickly established in the industry, as the Pranda name represents a high-quality, original-design jewelry producer

1st Decade of Craftsmanship
(1973 – 1982)

Establishment of Foundation

Our foundation was established under the name “Pranda Design” in 1973, with a belief in the heart of craftsmanship. We first exported jewelry from Thailand to the United Kingdom, later expanding to Europe. Subsequently, we set up our in-house production facilities in Bangkok, Thailand, under the name “Pranda Jewelry”, complemented by our own design development center to pioneer a portfolio of unique collections. From the early days, our reputation was quickly established in the industry, as the Pranda name represents a high-quality, original-design jewelry producer